Packaging Design
Packaging is not just a container; it's a marketing tool that communicates information, establishes brand identity, attracts attention, and influences consumer perceptions and purchasing decisions.
Effective packaging design takes into account the product's target audience, market positioning, and competitive landscape to maximize its impact on sales.
Packaging is the first thing a consumer sees when encountering a product on the shelf or online. It can create an immediate impression of the product's quality, brand, and value. An attractive, well-designed package can capture a consumer's attention and generate interest.
Packaging helps convey a brand's identity and personality. Consistent packaging design across a product line can establish brand recognition and trust. Consumers often associate certain colors, logos, and packaging styles with specific brands.
We custom design your packaging to appeal to specific target demographics. For instance, children's products often feature bright and playful designs, while luxury items may have elegant and premium packaging.
“Saffron & Co redesigned my brand and created the packaging for my cider company. Absolutely love these guys. They made my life easy and the outcome has changed my business.
Nathan Silm - Director, Cedar Creek Cider”
Brand Strategy | Logo Design | Rebrands | Booklets | Packaging | Websites
Some of our amazing clients we helped with packaging…
Hi, Im Saffron
I have over 25 years experience in the design and marketing industry working with small businesses to large corporate companies.
I can help you focus on your customers journey. From a shopfront to an online store. This starts with the brand strategy session that I provide in the very beginning, which helps pinpoint who your ideal customer is. I then guide you in all your marketing and design to ensure we target the right audience for your product or service so that your business grows and thrives financially.
Let’s chat and see if we are good fit…
Email: saffron@saffronandco.com.au
Call: 0425 395 195
Want to grow your business? Let’s chat.
Request a call-back by completing the form below, or book a free 30-minute consultation with me here.
Reviews from our wonderful clients
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![Reviews Soaring Sparrow Healing Ashley Sim]()
"Such a massive thank you to the beautiful team at Saffron & Co. I have had the privilege or working with them to redo my logo and my website. I am just in aww of what they have created for me. Their attention to detail and communication greatly appreciated. They exceeded every one of my expectations. So if you are looking at starting from the ground up, or refreshing your image the ladies here are specular. Thank you so much again. I am so beyond grateful."
Ashley Sim - Owner, Soaring Sparrow Healing
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![Reviews David Patterson The Bucket List Accountant]()
"Saffron and the team have been extremely professional. They understood what I was looking for with my website and have designed a professional looking site. I would recommend Saffron and the team to anyone."
David Patterson - Founder, The Bucket List Accountant
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![Reviews Kateryna Espino Law]()
"I recently engaged Saffron and her team to create a new logo and website for my business and I have been blown away by the creativity, professionalism and efficiency. If you are looking for someone to create your website, logo or any other marketing material do yourself a favour and do not look any further. Saffron and her team are fantastic. Thank you Saffron, Carmela and Vanessa."
Kateryna Espino - Director, Espino Law
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![Reviews Rebecca Anderson The Australian Botanic Garden]()
“I have been using Saffron and her talented team for many years in my role as marketing manager for The Australian Botanic Gardens. Saffron and Co. Creative are very professional, knowledgeable and really understand their clients."
Rebecca Anderson - Director, The Australian Botanic Garden
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![Reviews Nathan Slim Cedar Creek Cider]()
"Saffron & Co redesigned my brand and created the packaging for my cider company. Absolutely love these guys. They made my life easy and the outcome has changed my business. "
Nathan Silm, Cedar Creek Cider
